This A5 238 page book, covers such topics as the realities of the research industry and profession; a research consultancy framework; the 5 phases of consulting; research’s unchartered waters (Google trash or treasure; Web 2.0 to 4.0, Online surveys – DIY; Semiotics; Ethnographic research; fieldwork foibles; online focus groups and humanist approaches to research); Skill building (pitching for work; ethics/privacy & legal; strategy development from research and project management); case studies and being an independent researcher consultant.

Click here to download a PDF of the contents in detail including the CD contents and a list of the 26 diagrams in the book.

Click here to download a PDF of the front and back covers.

Click here to read an extract on client relations.

It can be purchased securely online from www.knowledgesolutions.com.au for A$79.95 inc GST or ordered from any book supplier.

ISBN is 978 09775086 1 7.

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